Sony worked with Blis to increase the consideration and preference for Sony mobiles, in particular the Sony Xperia Z3.
Fitzroy House, 18-22 Ashwin
St, London, E8 3DL
+44 207 249 7769
44 West 28th St
New York, NY 10001
+1 415 429 5652
123a Telok Ayer Street
+65 96350 5583
Level 14, 70 Pitt Street
Sydney, NSW 2000
+61 406 156 047
Identify and target audiences seen in proximity to phone shops stocking Sony devices. Use retargeting to reach audiences once at home connected to Wi-Fi.
Locations: Proximity to Sony Sites, Phone Shops.
Retargeting: Reach audiences once seen in target locations.
Cross Device: Target multiple users in the same residential Wi-Fi.
Best Performing Location: O2 Stores, 13.75% Footfall Rate
Highest Volume: Three Stores
Average Engagement: 84% higher than industry average