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Blis Posts Tagged ‘Smart Trends’


Blis rolls out consumer behavioral analytics tool

Blis has rolled out the beta launch of Smart Trends, a new analytics tool that allows marketers to analyse consumer behaviour, from audience profiling, to exposure, to attribution, by capturing and activating mobile movement data. To demonstrate the capabilities of Smart Trends, the company also announced the release of a ground-breaking report, Mastering Consumer Trends: A Global Retail Study, giving side-by-side behavioral comparison of user groups across four global brands in Singapore and six other countries.


Blis focuses on trends

Location vendor, Blis, has launched a new consumer analytics tool designed to help marketers analyse mobile movement data and extend their audience profiling capabilities.

December 7 2017
Blis introduces behavioural analytics tool powered by movement data

Blis, which specialises in location data technology, has announced the beta launch of Smart Trends, a new analytics tool that allows marketers to analyse consumer behaviour, from audience profiling, to exposure, to attribution, by capturing and activating mobile movement data. To demonstrate the capabilities of Smart Trends, the company also announced the release of a report, Mastering Consumer Trends: A Global Retail Study, giving side-by-side behavioural comparison of user groups across four global brands in seven countries.

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