POI Archives | Blis

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Blis Posts Tagged ‘POI’

December 11 2017
Blis Releases Location-Based Analytics Tool

On Tuesday, UK-based location data company Blis released an analytics tool in beta called Smart Trends that blends point-of-interest (POI) data and offline movement data to draw conclusions about how people interact with physical locations – and the results don’t always align with conventional wisdom.